Sompo Insurance Awarded as "The Excellent Innovative Service in General Insurance Sector"
Sompo Insurance Indonesia has been awarded as “The Excellent Innovative Services in General Insurance Sector” in a special mention category during Indonesia Insurance Consumer Choice Award 2018 event on Thursday, September 27th 2018 in Jakarta, Indonesia.
Indonesia Insurance Consumer Choice Award is an annual event organized by Warta Ekonomi, an Indonesian leading Business and Economic Media, as a form of appreciation towards the ranks of companies that provide the best services and are able to implement the right strategies to face the challenges and pressures of competition in the business world. There are two assessment methods used in this award, namely the desk research method and quantitative survey.
Desk research assessment is done by looking at financial indicators and financial ratios shown on each company yearly financial highlight and a quantitative survey was conducted on 5,000 respondents who were insurance customers and had a policy for at least one year. The survey was conducted using a questionnaire through an online mobile survey application conducted on 9th July 2018 – 10th August 2018. Parameters of consumer choice insurance companies are carried out using the brand equity concept of awareness, perceive quality, satisfaction and net promoter score.
The awards was represented to Mrs Ratna Indrayani as the Executive Officer – Head of Retail Marketing Directorate on behalf of Sompo Insurance Indonesia