Penetrate to Retail Market, Sompo Insurance Offer Promo in October 2017
PT. Sompo Insurance Indonesia (Sompo Insurance) is building its consistency in taking a further approach to its Customers through several promos of innovative insurance products offered in October 2017. The use of informative mass media such as radio and newspaper is done by Sompo Insurance as a means of disseminating the promo program being offered. This further reinforce the commitment of this Japanese company to begin to penetrate the retail insurance market.
One of the retail products being promoted by Sompo Insurance is Sompo Travel Insurance, TravelFirst. Sompo Travel Insurance Promotion, TravelFirst, provides special opportunity to Customers who purchase Sompo Travel Insurance product during the period of October 1, 2017 to April 30, 2018 to win a travel package to Hokkaido, Japan. To participate in this promo program, Customers must share their personal experience accompanied by photos during purchase transaction process, travel experience, or TravelFirst claims process. Customers who are interested to join Hokkaido promo program are required to send their experience to email@example.com then upload picture and testimony in Instagram account of each Customer by using #SOMPOTRAVELFIRST #JAPANHOKKAIDO hastag, and tag Instagram @sompoindonesia and 5 other friends.
Sompo TravelFirst offers comprehensive products based on customer’s needs and as stated by Maria Susana (Han-Han), Head of Travel Business Unit, TravelFirst protect the insured prior to, during and after their trip (until the insured returns to Indonesia). The company’s main coverages include medical benefit and services, Personal Accident assist, Travel assist and Lifestyle assist. Moreover, “We also have additional coverage of underwater activity to home protections that will suit either for those who are care-free, dynamic, and those who travels with families," said Maria Susana (Han-Han).
Maria Susana (Han-Han) also believes that this special Travel Insurance product, TravelFirst, has coverage that suits the needs of the Traveler and is optimistic that Sompo Insurance will become a major player in the category of Travel Insurance provider within 5 years.Not only the Hokkaido program indicates that Sompo Insurance is entering the retail market, Sompo Insurance also participates in the OJK financial inclusion program by giving "get an online shopping voucher of Rp 200rb per purchase of car, house and travel insurance from 23rd October to 31st December 2017." promo. All information regarding to insurance purchases of the above programs can be easily accessed through access 24 hours Sompo Care 14051 or through www.sompo.co.id.